ISBN 978-0-473-29723-7

As we age, especially around 50+, memory changes are common:
- Forgetting names
- Losing track of why you entered a room
- Wondering if you’ve closed the garage
- Misplacing your car keys...
People often worry - Is it Alzheimer’s?
The good news from neuroscience is that for most of us, these occasional lapses are not signs of dementia. But they are a wake-up call—a reminder that your brain needs exercise and challenges, just like your body.
That’s where the 7-Day Brain Boost Plan comes in.
Why Choose the 7-Day Brain Boost Plan?
It’s fun, easy to follow, and most importantly—it works.
Sold in 40 countries, this 7-Day Brain Boost plan focuses on building cognitive reserve and establishing effective memory habits that will serve you well into the future.
Ready to give your brain the boost it needs? Start your journey with the 7-Day Brain Boost Plan today!
About the Experts Behind the Plan
Dr. Allison Lamont (PhD (Psychol), MA (Hons), CPsychol (BPS), NZPsS, NZAC, ASSBI, APS) a renowned New Zealand neuroscientist & psychologist, published pioneering research on age-related memory loss in 2008. Her findings, which are celebrated globally, identified six key memory skills that are essential for maintaining a confident, active, and independent lifestyle throughout life. It is these skills that are the focus of the renowned Brainfit.World books, neurogames and training courses.
Gillian Eadie (M.Ed, BA, DipTchg, LTCL, Churchill Fellow, HFITPNZ), an esteemed school age and University educator with decades of experience, joined forces with Dr. Lamont to create the Brainfit System. Together, they’ve developed a range of scientifically-backed tools, games, and training courses designed to keep your brain active, alert, and resilient.